About Us

Four people. One obsession.

Every review your business gets deserves a real answer from a real person. That's all we do, and we think about it all day.

ReplyTrust started with a problem most small business owners know too well. You finish a 12-hour day, finally sit down, and there's a notification: a new Google review. You know you should answer it. You know it matters. But it's 11pm and you're cooked.

So you either write something half-hearted, or you tell yourself you'll do it tomorrow. Tomorrow turns into next week. By then there are three more.

We built ReplyTrust because we lived that. A small team of people who've run businesses, built software, and closed deals — and who believe that the way a business talks to its customers in public shapes everything else. We're not an AI auto-reply tool. We're a team that reads every review and writes every response, in your voice, like you would on a good day.

The team

Small team, big opinions about customer service.

Jak Benardete — pencil portrait
Jak Benardete
Co-Founder

Ran a small business, couldn't keep up with his own reviews, so he built a whole company to solve it. Somehow that was less work.

Ignacio Flores — pencil portrait
Ignacio Flores
Co-Founder

Has been coding since he was in diapers. He either stayed in diapers too long or he's a real genius. The jury is still out.

Karina Bazzano — pencil portrait
Karina Bazzano
Co-Founder

The glue that holds the whole thing together. Runs the rapid response team like a flight controller. If your review got answered at 3am, that was Kari.

Alberto Gonzalez — pencil portrait
Alberto Giner
Co-Founder

Has never seen a door he didn't knock down. If you're reading this page, he's probably already left you a voicemail.

What we believe

People, not bots

AI helps us work faster, but a trained person reads every review and writes every response. No exceptions.

Your voice, not ours

We match your tone, your length, your style. Your regulars shouldn't notice the difference.

Every single one

Not just the bad ones. Not just the ones with stars. Every review gets a thoughtful, personalized response.

Want to stop thinking about reviews?

Start today with a 30-day money-back guarantee. Setup takes 5 minutes.

Questions?
concierge@replytrust.ai